Adidas Originals Flagship Store in London Revamp by StudioXAG
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Hospitality Interior Design Ideas
December 22, 2016
Adidas Originals Flagship Store in London Revamp by StudioXAG
Adidas Originals Flagship Store in London Revamp by StudioXAG

The Adidas Originals Flagship store in London recently underwent a revamp with a localised twist to make it uniquely relevant to London. The interior design was designed and implemented by StudioXAG and Interior Design Shop will show you the amazing result.

Inerior Design Shop: Adidas Originals Flagship Store in London Revamp by StudioXAG

See also: Meet Pierre Charpin: The Designer Of The Year 2017

The Adidas Originals Flagship store in London recently underwent a revamp with a localised twist to make it uniquely relevant to London.

Inerior Design Shop: Adidas Originals Flagship Store in London Revamp by StudioXAG

StudioXAG designed and implemented two long-term “dwell” areas within the store – adding authentic elements of familiarity to the store as well as encouraging the local consumer to spend more time in the store.

Inerior Design Shop: Adidas Originals Flagship Store in London Revamp by StudioXAG

Taking reference from the iconic housing estates of London we brought the outside inside with reclaimed chimney pots used as planters and even a piece of the London streets in the form of a reclaimed pavement light re-purposed as a coffee table.

Inerior Design Shop: Adidas Originals Store in London Revamp by StudioXAG

Sourced mid-century British furniture, phone charging facilities and local magazines offer an inviting retreat from the busy streets of Soho.

Inerior Design Shop: Adidas Originals Store in London Revamp by StudioXAG

Other subtle nods to London include the rubber flooring from the Victoria Line tube used as table-tops outside the fitting rooms, as well as cushions made from the London Underground moquette fabric.

See also: Top 17 Must-Buy Things for your Home Decoration in 2017

Inerior Design Shop: Adidas Originals Store in London Revamp by StudioXAG

We even had a Blue Plaque especially produced for the store referencing the English Heritage plaques commonly found across the city.

Design: StudioXAG
Photography: Adidas Originals

Inerior Design Shop: Adidas Originals Store in London Revamp by StudioXAG

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